Initially many people start blogging enthusiastically when they hear about the benefits of blogging but then they become either bored of maintaining their blog or they get fed up of not achieving what they aimed to achieve. This is simply not because the topic you’re writing about isn’t worth writing unless you yourself thought it earlier that it was useless. Consider you’re writing about Photography. You know what kind of readers you can expect but then you see that none of them are even interested in your work. Why? Here are five reasons that I personally feel is where most people go wrong not just to get traffic but even to make money.
This is something that almost every successful bloggers will admit. Some people go to other blogs and comment on their blog posts to check their blog out. No! That’s really cheap. It creates a very bad impression on other blog’s readers. It’s as if you’re begging for traffic. The end result is that you’ll be marked as spam. It’s highly recommended that you read other blogs of the same niche and comment about how they can improve their articles, suggest extra points or speak about your experience. This way when people notice that you care about other’s work, they’ll now care about valuing your work. We’ll talk more about this in the next point. Also try to know how much traffic you can expect because some topics are extremely famous and they are easy to understand for anybody while others are not. Some people try comparing their blog with other blogs with dissimilar niche and they get disappointed of not earning equal or more traffic than the other blogs.The reason why I am telling this is because many people go out to promote their product to the traffic of any other successful blogger’s niche. The right step is to speak about your blog to people having the same interest be it small or big.
Not building relationships
It’s totally not right to sit in your home and keep messing around there and then expect a lot of traffic. When you go out be it in real-time or any other social media to meet people of the same niche, everyone gets to know you. Not to mention people might help you at ‘difficult times’. When you have a familiar identity among your niche, they’ll consider it worth spending time to read your posts. This is an easy step but many entrepreneurs overlook this. How do you work this out now? First go to Twitter or Google Plus and look for your niche and follow the ones you feel are having the most relevant interest that both of you share. Then participate in their conversation, favorite their tweets or posts or reply to them. It creates a unique feeling for a person when the creator of the blog or a blogger interacts with another directly. Be a part of the niche, that’s what is needed is here.
Improper use of Social Media
Some use this strategy too much to the extent that people end up marking them spam and there are some who join social media for the sake of joining. Both these extremes will bring you no benefit. Go share links of the posts from your blog and if there’s nothing to share from your blog on that day, look for something you feel is worthy of reading from around the web and share it with your niche. Don’t overdo this step by messaging or tagging somebody unnecessarily unless they asked you for it. Basically what’s happening here is that you are keeping your followers updated with your work as well as sharing stuff that both of you love. In some cases you are not active on Social Media do know that there’s a software like TweetAdder that’ll let you schedule tweets and you’ll be able to tweet when you are sleeping too.
Less content more hype
Some people only dream of only making money with their blog and don’t mind about having a content worthy of reading. Do remember the real purpose behind blogging, in case you forgot it, Blogging is an activity when one shares his/her opinions about anything with the world through the web. You must focus and keep revising your own content. People initially come to see your content not the design or the things you offer alongside. When there’s very less content on your blog, people wouldn’t care to visit your blog ever again. Don’t load your site with popups, ads on all corners or lock down access to any article(keep your blog free to read, learn and discover). Money is just the by product of your content unless you sell some products on your blog. Now when you don’t have a content worthy of sharing people are not going to visit your blog again no matter how much you hype about your blog to the same people.
Design of the blog sucks
When you have big dreams to succeed, you need to have big dreams to make big investments along the way as well. When people don’t like the design of the site, there are very less chances of them recommending your blog to others. Free themes are generally themes generated with less enthusiasm and work. Go grab a premium theme from Themeforest or Woothemes and then support your content with a finely looking design. Make sure the domain matches the title of your blog and don’t change the title of the blog often, That’ll create a confusion among first time visitors. Provide links/buttons alongside to connect to you or your group in any Social media site.